Photos: News media images of Atlas 5 launch

Four weeks, three launches, two coasts. October was an unprecedented month for United Launch Alliance and its venerable workhorse rocket.

Rocket-builder United Launch Alliance unveiled a first-of-a-kind website Wednesday that shows potential customers exactly what it will cost to buy an Atlas 5 booster, along with expected savings based on the rocket’s demonstrated reliability, ULA’s on-time launch record and the company’s sophisticated guidance system.

Juggling simultaneous launch campaigns on both coasts, a team of SpaceX engineers put a Falcon 9 rocket through a customary countdown rehearsal and hold-down firing Tuesday at Vandenberg Air Force Base in California ahead of a scheduled liftoff Sunday.